Referendum Public Relations

How We Help

VNG Educational Consulting partners with school districts to plan and execute effective, transparent communication campaigns for bond referendums. Our goal is to inform, engage, and involve the community every step of the way.

We support districts by:

Translating complex project and financial information into clear, relatable language
Designing impactful materials—flyers, newsletters, websites, and videos—to tell the district’s story
Building and managing a referendum-specific website with up-to-date FAQs, graphics, tax impact details, and voting information
Facilitating Virtual Forums and in-person events to connect directly with voters and answer questions
Guiding a Referendum Communications Committee representing diverse voices in the community
Coordinating outreach to non-parent residents, alumni, and local organizations
Promoting voter engagement through consistent, fact-based messaging and outreach

Our approach is always neutral and informative, ensuring every resident has access to the facts they need to make an informed decision.

Have we done this before? Yes! Our team has successfully supported school district referendums, helping to secure informed voters and achieve positive outcomes for the districts we serve. Sample publications are avaiable upon request.

General Costs

We publish our pricing so you can determine upfront whether we may be a good financial fit—no pressure, no surprises. Our services are offered à la carte, allowing you to build a customized package that fits your district’s unique needs and budget. General communications inclusive of website, flyers, internal meetings and support typically starts at around $7,500. Sometimes it’s more effective for us to take the heat on a controversial plan, so you can stay focused on leading and serving your community.

Additional services can be added based on your goals and preferences, including:

Community and/or virtual forums (Typically ~$500 per session based on format)
Social Media Development & Management (~$2,000 for the project)
Video Interview Series (~$2,500 for the project)

We’re always open to structuring custom packages based on your district’s needs. If you’re unsure where to start, please reach out—we’ll discuss your goals and provide a clear, no-obligation quote. Please note that fees exclude printing, mailing, translation services, and other out-of-pocket expenses, including photography.

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